Wednesday, March 2, 2011

Disasterous New Products


New product development focuses on finding new ways to solve customer problems and create more customer-satisfying experiences. If this is the case then do all new products that hit the market place actually solve a problem or do they sometimes make problems worse? What if they were to come out with clothes that were made out of meat? Most of us already know that Lady Gaga pulled this off at an award show but was it really a pleasing experience for her? Think about if you had to wear meat all day long the things that would happen? 1. You would smell all day long. 2. You would probably get chased by dogs and possibly attacked. 3. You would probably be surrounded by bugs all day long. I think we have established that clothes made of meat aren’t a solution rather a problem. A second product would be garlic scented cologne or perfume. I don’t think this would work. The idea of perfume and cologne is for us to smell good and to attract us to other individuals. You may argue that the garlic flavoring might attract a man to a woman because she might smell like a pizza.  Although that may be true for some men, I doubt all men like the smell of garlic. Isn’t garlic meant for us to ward off vampires anyway? The last product I don’t think would work would be non disposable toilet paper. I know you are thinking “man” this would be a great idea to help the environment. You may be right in this aspect but think of all the problems it would create. 1. Where would you wash it? 2.  It is really possible that another unit would need to be built so it could be individually washed and would increase cost. The last thing about this product is how would we handle the scent? Sometimes developing new products isn’t what it’s cracked up to be.

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