Wednesday, February 23, 2011

Develop Pitch

http://www.google.com/images?hl=en&biw=1680&bih=857&gbv=2&tbs=isch%3A1&sa=1&q=clena+nd+clear+facial+wash&aq=f&aqi=&aql=&oq=
The product I have chosen to develop and gear towards men is facial wash. This product is considered to be a very feminine product and is geared towards the sale of woman. Most manly men will just use a bar of soap to wash their face. They may also just use water if soap is not available. If the option for them was in the shower to use woman’s facial wash or nothing at all then they would choose nothing at all. What I intend to do is to market this product so men will want to go out and buy it for themselves. I think it is time for men to go out into the world with a cleaner face.  I think that their cleaner face will attract them more to woman. It will also eliminate the amount of pimples that men will get because they will be exfoliating their pores. The marketing of this product is going to revolutionize the way men buy facial wash. I feel that my ideas to market facial wash will increase sales largely to men. I’m going to create a commercial that will show men that the facial wash will attract them to woman. I’m going to use a dream sequence where a man is sleeping and he has something on his face but has no idea that he does.  The dream will be a nightmare. The man will be walking down the street or somewhere in public past multiple beautiful women. When he walks passed these woman they will point and chuckle and run away. In the dream he will look in a mirror and realize he has a lot of pimples on his face. He will suddenly wake up and run over to his sink to wash his face. He will do this in a hurry. The last scene will be him and a couple of beautiful woman by his side. He will have a huge smile and the woman will be caressing his face.

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